Uniqlo

Uniqlo

Overview

I worked as a Production Coordinator on multiple commercial shoots for Uniqlo, supporting end-to-end production across pre-production and on-set execution. Operating entirely in Japanese, I facilitated communication between departments, vendors, and creative teams while managing the logistics required to keep large-scale shoots running efficiently. My role focused on aligning people, timelines, and resources under tight production constraints.

Year

2018

Industry

Film Production

Scope of work

/

Branding

Timeline

6 weeks

Overview

I worked as a Production Coordinator on multiple commercial shoots for Uniqlo, supporting end-to-end production across pre-production and on-set execution. Operating entirely in Japanese, I facilitated communication between departments, vendors, and creative teams while managing the logistics required to keep large-scale shoots running efficiently. My role focused on aligning people, timelines, and resources under tight production constraints.

Year

2018

Industry

Film Production

Scope of work

/

Branding

Timeline

6 weeks

Role

Role & Responsibilities

I coordinated scheduling, crew communication, and day-to-day logistics across multiple commercial productions. During this time, I acted as a central point of contact between departments, ensuring alignment from pre-production through shoot days.

On-Set Execution

On-Set Execution

I managed real-time problem solving on set, adapting to shifting timelines, production needs, and creative direction while keeping operations running smoothly.

Cross-Language Communication

Cross-Language Communication

I was able to lead communication in Japanese across cast, crew, and stakeholders and ensured clarity, speed, and accuracy in a fast-paced production environment. This allowed me to support large crews and complex shoot environments, requiring tight coordination across multiple moving parts simultaneously.

Outcome

Outcome

I was able to help deliver multiple commercial productions efficiently by maintaining clear communication, strong organization, and adaptability under pressure.

The Results

The Results

The campaign performed strongly across digital and retail channels, contributing to increased brand visibility and audience engagement across key markets.

  • 5M–20M+ total views across platforms (YouTube, Instagram, TikTok, etc.)

  • 2–6% engagement rate on social content (above average for branded campaigns)

  • Featured across global campaign rollouts (web, in-store displays, paid media)

  • High completion rates on video ads (indicating strong viewer retention)

  • Supported seasonal product launches with consistent cross-channel presence

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After the consultation, I’ll provide you with a detailed plan and timeline.

Leo Veira

Have a project in mind?

By submitting, you agree to our Terms and Privacy Policy.

© 2026 Leo Veira®

Let’s talk.

Tell me about your project—whether it’s a website, an app, a new brand, or an animation.

Quick response.

If you’re ready to create and collaborate, I’d love to hear from you.

Clear next steps.

After the consultation, I’ll provide you with a detailed plan and timeline.